I work with a big US household name that has a partnership with them.
http://www.harley-davidson.com/conte...r-project.html
I'm actually wearing a WWP wristband I got 6 months ago at the annual global corporate circus.
I heard similar anecdotal stories about WWP a few months ago while in the US from both folks working with smaller charities as well as a few service injured folks themselves.
Having a quick look at the WWP website, what I noticed is that they like to share a lot of "powerpoint-y" numbers, but none of them include important things like % ratio of $ received actually going to wounded shooters.
Every dollar spent unnecessarily/frivolously is one that could/should have gone to a wounded shooter.
Are there "tooth to tail" KPIs that are required to be reported and disclosed?
Or is it OK to bury it all and have to dig for it?