How to get men watching women's football? Have them play in lingerie
http://www.guardian.co.uk/commentisf...l-league-women
"It's an idea as old as time. If you want to get a man's attention, enroll the help of a scantily clad woman. It was probably what Mitch Mortaza, the founder of lingerie football, was thinking when he spotted a gap in the market while watching the Super Bowl – you've got men playing American football, you've got cheerleaders in skimpy outfits, what would happen if you combined the two? I know, women in skimpy outfits playing football! Heck, forget the outfits, let's just have them play in their underwear. And he did................."
Worth a look anyway - at least once. Don't think I could become a regular viewer.